Forest School Flyers

 

THE NEED

This Forest School offered a range of different services, targeted at different groups. They needed to communicate the services to the local. area through schools, parent groups, etc.

THE WORK

I created a series of flyers, each targeting a different audience. These included promotion of the outdoor pre-school and an open day it was holding, promotion of the birthday parties it organised and also a flyer to go to local schools (normally to the head teacher) to promote the forest school opportunities for their schools. The look and feel had to reflect the website which I had already created for them.

THE RESULTS

Because of the concentrated local area of the audience, printed flyers proved to be a very successful medium with which to reach the target market, as well as being cost effective. Demand for the outdoor pre-school and parties increased greatly after the flyers were distributed.