Print Advertising
THE NEED
Pip Studios, a purpose-built audio post facility, had just opened up outside London and needed a print ad produced to be used in the UK Film & Television industry press.
THE WORK
Following a look and feel established on their website, I continued this through to their print advertising. A large image of one of the suites demonstrated exactly how new and well-equipped the studios were, whilst the image of the three Co-Founders helped to add a more personal element to the ad. The use of a second yellow semi-circle showing the obligatory COVID message allowed it to be highlighted without jarring with the rest of the design.
THE RESULTS
This is the first print ad for this new studio and will set a style precedent for subsequent promotional activities.