Sony

8-Page Advertorial

THE NEED

An advertorial feature for Sony VENICE to appear in Televisual Magazine, focusing on the new challenges facing video production in a post-Lockdown world and how technology can overcome any obstacles.

THE WORK

Using Sony branding, images and font styles, and existing brochures, I created an eight-page feature, highlighting the products through strong imagery and clear, concise typography. By basing it on the existing layout styles and grids of Televisual Magazine, the feature felt more like a piece of editorial than paid advertising.

THE RESULTS

The advertorial featured in the Autumn 2020 issue of Televisual. I have since been asked to repurpose it for additional publications, targeting the Media & Entertainment industry.

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